• Our mission is to inspire people to actively engage in taking back control of their health. Simple as that.

  • At Optimizing Human Potential (OHP Health), our mission is to help people regain control of their health and live life to the fullest. Founded on over 15 years of clinical experience, our company was initially established by the Boulder Longevity Institute and Dr. Elizabeth Yurth. Today, we have grown to supply health and longevity supplements to clients worldwide.

    Our commitment to providing effective and innovative solutions to help our clients achieve their health and wellness goals is at the heart of our success. Our products are based on the latest scientific research and are manufactured to the highest quality and purity standards.

    We are proud to maintain a strategic partnership with Dr. Yurth and the Boulder Longevity Institute, ensuring our clients benefit from their extensive research and clinical applications. So, whether you want to improve your overall health, boost your energy levels, or enhance your wellness, we are here to help you reach your full potential.

    In 2023, OHP Health partnered with Denver-based Longevity Labs Inc to offer a better customer experience. This partnership allows for a broader range of products, improved shipping and delivery times, and expanded customer support. Our goal is to provide the best customer experience and help our clients achieve optimal health and wellness.


    Elizabeth Yurth, MD serves as OHP’s Chief Medical Advisor. In addition to her 25-plus years practicing orthopedic medicine specializing in sports, spine, and regenerative medicine, Dr. Yurth has spent the last nearly 15 years serving as Medical Director and Co-Founder of Boulder Longevity Institute. She is currently licensed in 8 states, including Arizona, California, Colorado, Idaho, Illinois, Nevada, Utah, and Wisconsin. She has two board certificates in Physical Medicine & Rehabilitation and Anti-Aging Medicine and four fellowships, including a Stanford-affiliated Fellowship in Sports and Spine Medicine, a dual-Fellowship in Anti-Aging and Regenerative Medicine (FAARM) and Anti-Aging, Regenerative and Functional Medicine (FAARFM) from American Academy of Anti-Aging Medicine (A4M). Aditionally, she has a Fellowship in Human Potential and Epigenetic Medicine.

    Dr. Yurth is also a nationally recognized Peptide Specialist. She was part of the first cohort of providers to receive the National Peptide Certification through A4M and currently serves as a faculty member and national lecturer for both A4M and the International Peptide Society (IPS). She was a member of IPS’s very first Peptide Mastermind Group comprised of a small elite group of national peptide experts. Having completed over 500 hours of Continuing Medical Education (CME) training in the areas of Longevity, Epigenetics, Nutrition, Bioidentical Hormone Replacement Therapy, Regenerative Peptide Treatments, and Regenerative Orthopedic Procedures, Dr. Yurth is recognized as a national leading expert in her various fields and has garnered worldwide attention and requests to speak at various conferences, lectures and podcasts.

    • Boulder Longevity Institute

      Our Clinical Partner
    • Human Optimization Academy

      Our Education Partner